120 years of Harley-Davidson®

You’re invited to celebrate 120 years of Harley-Davidson at our National Spring Season Opener, Saturday March 25.

  1. Check out the new 2023 motorcycles and products, including the 120th Anniversary lineup and apparel
  2. Earn Prizes & Giveaways*
  3. Register for your chance to win** a 2023 Harley-Davidson® Breakout 117 motorcycle, (2) Tickets to Homecoming™ Festival, a 4-night stay in Milwaukee and $900 in travel money
  4. Complete the dealer tour and get a free koozie*
  5. Sign our commemorative banner to get a free 120th-branded sticker*

*While supplies last.

**No purchase necessary. Purchase does not increase odds of winning. Must be 21 years or older. Need not be present to win. See participating H-D® dealerships for details or visit official rules at 120thOpener.com.

120th Anniversary


Be one of the first to RSVP AND attend the event for a free exclusive Harley-Davidson® 120th Anniversary-branded cinch bag. Just fill out the form below and show us your confirmation email when you check in at the Spring Season Opener.

*While supplies last. Offer limited to the first 70 attendees.

See event details

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